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By Ava Hoch, Marketing Associate at Omega High-Impact Print Solutions
Meta Business Suite is the hub for managing all marketing and advertising efforts on Facebook and Instagram. Creators can save, schedule, or reschedule posts in Meta Business Suite. This is a great tool for batching and scheduling content in advance. You can select the date and time you want your post to publish, and you can schedule up to 90 days in advance.
Let's get started!
Step 1: Access Meta Business Suite
Log in to your Meta Business Suite account. If you don't have one, you'll need to create a business account on Facebook.
Step 2: Create New Post
First, compose a post. There are two ways to do this. One way is to click Meta Business Suite > Content > Create post.
Another way to compose a post is to click Meta Business Suite > Planner > Create post.
Step 3: Compose Your Post
Write your post content, add any media (such as images or videos), and customize the post as desired.
Step 4: Schedule Your Post
Instead of clicking Publish, click on the drop-down arrow next to it and select Schedule. Choose a date and time to publish your post. To schedule your post for the times when your audience is most active, click Active times.
Click the blue Schedule button to finalize your scheduled post.
Step 5: Review or Edit
Double-check the scheduled date and time, as well as the content of your post in the Planner tab or in Content > Posts & reels > Scheduled.
Here, you can edit, reschedule, or delete posts as needed.
Step 6: Monitor Performance
After your scheduled posts have been published, you can track their performance using the Insights tab provided by Meta Business Suite. This can help you understand engagement levels and optimize your future content strategy.
By fully utilizing all the features and tools of Meta Business Suite, you can effectively manage your social media presence, engage your audience, and stay ahead of your content posting schedule.