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OMEGA BLOG
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The Future of Lithographic Printing
What the Future Holds for Lithographic Printing Litho, offset, lithography, plate… this kind of printing falls under the category for all...
Paula Heffley

Choosing the Right Paper for Your Print Project
Paper is complicated- no one sheet fits every project. Here at Omega, choosing the correct paper stock for our projects is crucial. There...
Emily Steel


How to Speed Along Your Print Job
Here at Omega, we’ve processed many rush jobs for our clients. And we get it! There are a multitude of reasons as to why a client might...
Emily Steel


The Process of Prepress
Prepress is the process of creating a print layout and performing all steps prior to the finalized project. It consists of converting an...
Emily Steel

How Printing Companies Reduce Waste
A printing company can print on hundreds of thousands sheets of paper in a given day, depending on how many jobs need to be produced....
Emily Steel

Why Every Business Needs Print Marketing
In today’s digitally dominating world, some believe print is unnecessary. However, print remains a vital asset to many businesses'...
Emily Steel

Different Machines for Different Purposes
Printing companies provide services and solutions of varying levels, depending on the specs of the job at hand. These jobs could range...
Paula Heffley

What Your Brand Colors Mean
Branding is an integral aspect of a company and encompasses the design, identity, and vision. It allows for a company to stand out...
Paula Heffley

The Benefits of Floor Decals
Floor decals are adhesive graphics, pressed on a floor surface, used for advertisement purposes across different industries. They are...
Paula Heffley


Why Marketing Agencies Should Outsource Their Printing
There are many functions of marketing agencies that keep them operational. They are responsible for creating, implementing, and...
Paula Heffley


Services Printing Companies Provide In Addition To Printing
Many printing companies offer an array of services that include several methods to ensure accuracy and efficiency of the final product....
Paula Heffley

Printing Errors to Look Out For
When outsourcing your print marketing materials to a third party printing company, it is natural to expect perfection. However, some...
Emily Steel


Print Materials That Waste Management Companies Should Use
Waste management organizations collect, transport, and dispose of garbage, sewage, and other waste products safely. The increase in waste...
Paula Heffley


How Design Capabilities Can Amplify Print Marketing
Every business consists of a unique story and offering. Visuals and design are vital and allow for consumers to identify a company....
Paula Heffley


The Importance of Print for Educational Institutions
K-12 and higher education institutions utilize print in different ways. It’s imperative for faculty to use certain materials to teach...
Paula Heffley


Essential Print for Expo Marketing
Expo marketing is a mixture of trade show booths and portable displays to help grow a business and attract new customers. Expos are...
Paula Heffley

Important Printing Materials for the Hospitality Industry
Today, as the hospitality industry is becoming more popular, the demand for hotels is increasing. This means that the demand for printed...
Paula Heffley


Different Ways Businesses Can Print QR Codes
Today, the use of mobile devices is very popular and businesses are taking advantage of new technology. Information needs to be easily...
Paula Heffley


Print Marketing Materials for Breweries
Incorporating print materials for breweries is vital to the success and operations of the business. There are many different printing...
Paula Heffley


The Best Places to Distribute Flyers
When it comes to incorporating print in your marketing plan, selecting which print materials to utilize can be a difficult decision....
deliaomega

The Psychology Behind Your Brand Identity
Brand identity typically refers to how your brand looks, feels, and speaks to people. That said, when most people talk about brand...
Emily Steel

Print Marketing Trends for 2022
The end of 2021 is quickly approaching, which means that now is the time to start thinking about your Print Marketing strategy going into...
Emily Steel


Rejuvenate your Marketing with Large Format Printing
Go big or go Home- That’s always been a strong motto at Omega! And while you might be alarmed to make the decision to go big, we are here...
deliaomega


Optimizing Your Menu for Maximum Profits
You may think that creating a great menu comes down to quality graphics and legible food descriptions. While these factors do matter,...
Emily Steel
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